Wednesday, December 28, 2011

Making Inexpensive Photography Props

Adding props to your photographs can make an ordinary image extraordinary, and it does not necessarily require spending a lot of money. There are many different ways of making inexpensive photography props that are both fun and functional.

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The background is probably the most important prop in a picture. Just about anything large enough can be used as a background when it comes to portrait photography. A large flat sheet, any color, makes a wonderful background. This can be draped over an available wall, large piece of furniture, etc. If the dyed muslin backgrounds are what you prefer, these can easily be homemade. Plain tan muslin can be purchased by the yard at any fabric store and runs around -2 per yard. With a couple of buckets of permanent fabric dye and some creativity, very cool professional looking muslin backgrounds can be made at home.

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Everyday household items also make wonderful photography props. Have a big stock cooking pot? Place your baby inside it against a solid background with a chefs hat on. You'll have a very cute kitchen-themed picture! Photographing a newborn baby? Place the baby next to a wooden ruler wearing only a diaper. You'll have an adorable picture, and that prop only cost $.12!

Maybe you're into a more classical look. Porcelain white columns are relatively inexpensive and can be purchased at just about any craft store. Combine this with some white tulle, also inexpensive and available at any fabric store, and you have a classic, dreamy look. You can get creative with different colors of tulle or flower petals, too, which can also enhance this look.

Antique stores or flea markets can be a wonderful place to get inexpensive photography props. A good wooden chair or stool can be used for both children and adults as a prop. Don't be afraid to purchase a piece that needs a little love. A little sanding and a coat of paint can have just about anything looking like new. If painting isn't your style, then leave it shabby-chic and match your subjects clothing to the prop.

Costumes can also make fun and inexpensive props. A pair or rain boots and an umbrella can make a very cute child's picture. A pair of reindeer antlers on a dog makes a fun holiday portrait. A fireman's hat, a mans necktie, Moms high heels, all make cute childrens portrait props. And all those things are possibly already sitting around the house.

Finally, don't be afraid to look to nature for props that are even better than inexpensive, FREE! A tree can make a perfect prop for outdoor pictures. A pile of fall leaves, a bunch of wildflowers, a couple of pumpkins, the possibilities are endless.

Making inexpensive photography props is simple, you just have to look at things creatively, and be willing to do some crafting/altering of your own. Once done, however, your new inexpensive photography props will look as good, if not better, than the high priced fake ones of the professionals!

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Tuesday, December 27, 2011

How to Sell Your House Yourself - Tips on How to Word Your Listing Correctly to Motivate Your Buyers

If you want to know how to sell your house yourself, surely the current economic decline is making you worried. Recent expert analysis shows that house sales have dropped by over 10% in the last year. However, experts still believe there are plenty of eager buyers out there. It's just a question of attracting them!

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In this article i will provide some of the key words and phrases that can get your listing noticed. This is paramount for those of you looking to sell your house yourself without the aid of an agent. There's no point in having a property for sale if you can't generate the right type on interest!

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Always describe the property to the buyer's advantage. Phrases such as "good condition", "good buy" or "move-in ready" are known to make a difference. In actual fact, it has been found that property listings that included these phrases sold for almost 4% higher that those that didn't include these comments.

The words, "updates" and "upgrades" seem to also make a significant difference. Evidence shows that listings that used these words, sold approximately 5% more than those that didn't. Do not include the term "new paint" as this can have a negative effect on your listing. A realtor is likely to tell your buyer's that this may be to cover up something and perhaps the property doesn't have much else good about it!

Researchers have been quite surprised that the term, "motivated seller" actually delayed sales. The average house sale can take just over 3 months, but by including the phrase "motivated seller", it seems sales on average are taking up to 3 weeks longer!

When looking to sell your house yourself, it appears the phrase "handyman special" is proving popular. Rather than listing your property "as is", the handyman term sells far quicker!

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Sunday, December 25, 2011

How To Sell More Raffle Tickets for Your Fundraiser

A lot of groups need help with selling raffle tickets because there isn't much in the way of good ticket sales advice out there. So, here are some tips on how to sell raffle tickets that should double or triple your revenue.

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Sales Targets

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These are your target markets:

Family and friends

Neighbors and co-workers

General public

As you can see, the last group is by far the largest, so that's where you need to focus your sales efforts. Don't ignore the first two groups. They just need to be sold to face-to-face because it's harder to turn someone down when they're standing right in front of you.

Have the raffle tickets in hand when you ask for their support. Hand them a flyer listing all the prizes, the ticket price, and the particulars about the prize drawing. It should also prominently state why you're raising funds.

Don't over talk it. Just ask for their help and assume they are giving it. Use the assumptive close: "We need your help with our raffle fundraiser. How many should I count you in for?"

The key point is not to explain everything, let the flyer do that by putting it in their hand immediately. Your task is to make the sale quickly and you do that by assuming they have already said yes. They'll either acquiesce and buy tickets or toss out a defensive objection that you can quickly counter.

Raffle Ticket Sales To General Public

The best place to sell lots of tickets is at high-traffic locations such as shopping centers, grocery stores, drug stores, home improvement stores, Wal-Mart, etc.

Get permission from the store manager ahead of time to set up a sales table outside the entrance. Pick times when there's lots of shoppers and position your table so it's easily seen as people approach the store.

Place signs in front of and behind the table explaining the reason you are raising funds and clearly stating the raffle ticket price. Example signage: "School Fundraiser Raffle - ,000 Grand Prize"; "Help Us Buy New Playground Equipment."

The purpose of the signs is to "pre-sell" people as they approach so they will be more receptive to your offer. Those who aren't interested will avoid eye contact and hurry by, the rest are your prime prospects that you want to approach and hand the raffle flyer.

One more thing about selling raffle tickets. It's all in how you present the raffle opportunity. It's actually quite similar to any fundraising product sales pitch.

There are three main points:

1 - Explain why you are raising funds

2 - Ask for their help to meet your goal

3 - Use the word "because" with your call to action

So, let's look at an example raffle ticket sales pitch for a school fundraiser.

We're doing a raffle to raise funds for new playground equipment for our school.

Can you help us meet our goal by buying a ticket because the prize is ,000?

You don't want to say too much about the raffle in your pitch. Groups always make that mistake.

You want to state a problem that you're solving (need for new playground equipment), ask them directly for their help, and use the word "because" as a psychological trigger to get a positive response.

When using a sales table at a shopping center, do the same thing with your signage. Create pairs of signs that work together to make those three points.

If they have questions, then you explain details about the raffle prizes and how much fun the event will be. Remember, enthusiasm sells, so don't wear yourself out trying to explain everything to every prospect. That's why you use the signs and the sales pitch.

Raffle Tickets Summary

You can easily sell many more tickets by using the right approach. With friends, neighbors, and co-workers, it's the assumptive close that works best.

With the general public, it's all about leveraging high-traffic locations with sales tables, signage, and a two-sentence sales pitch. Use both of these sales strategies and you'll double or triple your raffle ticket sales.

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Friday, December 23, 2011

Is Genesis Pure Or a Pure Fraud?

Genesis Pure is a new nutritional and juice company that allow you to market and sell it to make some money. The benefits of the product is to provide and energy and cleanse product.

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The Good

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This company is riding many other companies' coat tails in delivering the same types of products as the others in this industry. They are also big into philanthropy, but if you are trying to make money, it may become difficult for you to share what you do not have. Kudos on the company for giving to those who need. I liked the fact that this company will allow you to take the product into retail locations, but I also saw where you may not have as good of a profit margin if you do.

The Bad

On this company, since they are still so new onto the scene, track record and does the product work going to show pure results. Now, I could not find a return policy on the products, so if a customer does not get results, what can they do? I, also, dug into information on the marketing plans, and they want to get you to push people into a hype call. I will say that this is a turn off to me, because if you need to hype, then you truly wonder about the products. They also appear to promote friends and family.

Conclusion

If you truly decide this company is for you, make sure you get the results from the product. Make sure it meets a specific need and then find the people that would have the same symptoms and market the product to them. You should and I would recommend that you set up different campaigns. Not everyone needs to lose weight, not everyone needs energy. Focus and scope your marketing. Most people that will make money with this company will need to understand how to truly market. Do not look for others in the company to show you, you need to know. If you have a marketing background, and I do not mean with another network marketing company, then you will do well.

Now, if you do not, invest in training, search the internet for people that are willing to train you and understand what you need for this company. You can make some good money with this company on internet marketing, if you stay focused. Not everyone wears a size extra large, fit it for your clients' needs. Also, find out if the company has a return policy. If they do, use it to your advantage. Get people to try the product, and if it does not show results they can return it. Most companies do. Make sure your customers know what the return policy is with your business.

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Monday, December 19, 2011

Sell on Etsy? The Number One Mistake Etsy Sellers Make and Three Ways to Fix It!

I sell on Etsy and have done so for the last year and a half, and I love the site. But it never ceases to amaze me how many times I see crafters making amazing items, and then selling themselves short when it comes to photographing their creations!

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Taking pictures of your items is key, and I believe it's at least as vital as making your crafts in the first place. You've gone to all the trouble to create something which you believe people are going to want to buy -- so you need to put just as much effort into making sure your listing shines! Here are three common mistakes people make and how to fix them:

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Blurry Pictures!

The best way to photograph your items is to set your camera on a tripod first. I find yard-sales are perfect for getting cheap tripods. If you're photographing jewelry or smaller items - you can easily pick up a mini-tripod for under online.

If you don't own a tripod, use a couple of hardback books (the dictionary makes a great base for cameras!). The main aim is to keep the camera as steady as possible and if you have a timer on your camera -- try using it to avoid shaky pictures!

Background

I see so many people who sell on Etsy, and take quick snapshots of their jewelry/art/accessories draped over carpets, tablecloths and even on lawns! It really doesn't flatter their hard work!

To solve this - get a nice piece of card stock from a craft store -- choose a color which is going to compliment your items (white works well for jewelry) and make sure you have good natural lighting or a couple of lamps focused on your items. Better still, you can make a light box for a couple of dollars, a quick search online will give you plenty of good tutorials. It's amazing the difference a light box can make!

Colors and Sharpness

Finally, make sure you adjust the colors and sharpness of your photographs. If you own Photoshop, then this can be done by running the "sharpen" filter and then adjusting levels and colors. But if you don't own Photoshop and want to do this for free, then a great site to use is picnik where you can upload your pictures and adjust them in a few simple steps to really make them look great.

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Saturday, December 17, 2011

Free Auto Repair Manuals - Find Auto Repair Manuals Online

For the do-it-yourselfer, repairing your own vehicle can save you 0. But don't shell out or for a repair manual that you may only use once. You might be surprised to learn there are several sources where you can get free auto repair manuals.

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Repair manuals online:

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o One of the first places to try is AutoZone's website. The site has a very comprehensive free auto repair guides covering most makes and models of vehicles from 1950 to the present.
o Napa auto parts website provides tutorials on basic auto maintenance such as oil changes, checking fluid levels and replacing air filters.
o Automoting.com has tons of information, is very user friendly and as a bonus, even has guides for repairing small engines and household repairs.

Message boards and forums:

Another useful resource is the 2carpros.com website. Here you can post questions and get answers from real mechanics. You can also search through lots of topics on auto repair, troubleshooting, and maintenance.

Edmunds web site also has a pretty good forum called car talk. It is peer based and has quite a few very knowledgeable members on board.

There are quite a few other forums and message boards available online, as well as peer based ones. Just type in auto repair forums or message boards in any search engine and you will see quite a few. Just watch out for ones that say they are free but try to sell you something, or say you can post questions, but must pay a fee to receive an answer. You will most likely find free auto repair guides and all the information that you need, so there is no need to pay for help.

Libraries:

Another often overlooked option for free auto repair manuals is your local library.

Most libraries have repair manuals in their reference sections, and although you can't check them out and take them with you, you are welcome to make photo copies of any pages you need from the manuals.

A lot of local libraries also subscribe to online auto repair manuals such as Chilton's or Haynes and offer free access if you have a library card.

Contact your local library and ask if this service is available.

If you really prefer to have a paper manual, check half.com, an eBay company that sells used books for a fraction of the price of new. Some of the manuals as low as .99. There are several other used book websites like Alibris books and Bookfinder.com to name a couple.

You can also check local used book stores.

And don't forget to ask friends and family, who knows, someone may have just the manual you need collecting dust in the garage!

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Friday, December 16, 2011

How to Sell Furniture on eBay

When you sell furniture on eBay, there are a number of considerations that aren't necessary with selling other categories of items. Depending on the size of the furniture piece, how to get the item to the customer is likely the biggest consideration.

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Shipping Furniture to Buyers

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Because it is so difficult to ship large furniture, many people will only buy furniture on eBay if they can pick it up in person. To keep this from being a problem, be sure that you mention the city in the listing, and the part of the city if necessary. If the item is very large, such as a large, solid dining table or a larger dresser, the listing should likely say explicitly that the item is too large to ship and that it must be picked up. eBay rules state that an item picked up in person can be paid for with a cash or check, so if you don't want to accept these payment methods, say so in the listing and specify that it must be paid for with PayPal or another accepted online payment service.

If the item is smaller, it can be shipped through USPS if it weighs 70 pounds or less. FedEx and UPS will handle heavier items, but it can be extremely expensive to ship that way if the item is heavy. Unless you know exactly how much it will cost to ship, don't put down a specific shipping price. You may end up eating most of the cost of the shipping.

Another way to ship is to send items freight or through Greyhound. Freight shippers will ship enormous, heavy items by train. Greyhound ships larger items on its busses when there is room to do so. If you can't afford another shipping method, these may work better for your furniture shipment if they are convenient to your location.

Listing Furniture

If you sell furniture on eBay, be sure to list the precise dimensions of each piece. The exact dimensions are extremely important to furniture buyers, and a discrepancy of just an inch or two can mean a serious problem for buyers. Buyer problems mean returns and bad feedback for sellers, so be sure that your measurements are accurate.

The materials that the pieces are made from is also important. The type of wood, whether it is real leather or vinyl, etc., are all important considerations for buyers.

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Wednesday, December 14, 2011

Some Tips to Sell House for the Best Price

People sell houses for many reasons including job transfer, change in family size, financial needs etc. The ways to sell house are also plenty. Some people use traditional methods like going through a real estate agent. Still others advertise in newspapers and television. These days, most people do not have the time to go behind all such portals. Internet has become an ideal platform for such people to sell their houses. Whatever the method they choose the main aim of any seller would be to get the best price on their deal.

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Some tips to sell house effectively are listed here.

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• The first and the foremost thing you should do is to de clutter your home. Remove all the unwanted things from your house. If you cannot throw them, store them away in containers. Alternatively, just take the help of your friends. Ask them to store your things for a few days. When buyers come to see your house, they want to see a neat house.

• Try to fix problems like leakages, broken windowpanes, door hinges etc.

• Try to find out the value of your property. Unless, you know how much your house is worth, you cannot get a best price on it. You can do this with the help of several databases online. Most people will be able to sell house at a higher price than that is shown in the directory.

• Market your home. Try to list your home in various websites. There are many such sites which offer free services to sell house. Get some good photos of your house and display them online.

• Do not forget to add a virtual tour of your home. Many customers like to view each aspect of the house they are going to buy.

• Make sure to give exact information about your house. Specify the number of rooms, bathrooms etc. Also try to give additional information about your locality. For example, distance from prominent places like schools, hospitals, markets etc., as most people prefer to stay closer to such facilities.

• Try to have an open house if possible to sell house quickly and at a good price.

• Choose a good real estate agent. These agents can help you to get the best price on your house.

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Tuesday, December 13, 2011

Selling Your Diamond - How is the Best Way to Sell Your Old Diamond Ring?

Although the old adage goes "Diamonds are forever", sometimes they are not forever with regard to a single individual. There are a variety of reasons why one may wish to get rid of their diamond ring. Perhaps they have just gotten divorced and wish to rid themselves of all memories related to the prior marriage or maybe they have simply upgraded to a newer, bigger and better diamond and do not wish to hold on to the old diamond any longer. Whatever the reason behind the desire to dispose of the diamond ring may be, there are a few ways in which to sell an old gem of this type.

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First Step: Have the Diamond Ring Appraised

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Before even contacting any potential sellers with regard to the diamond ring, it is important to know exactly how much your ring is worth. The best way in which to do so is to have the piece of jewelry appraised by a certified appraiser. This individual will inspect the ring and determine the worth thereof by engaging in various observations and appraisal procedures. After the appraisal has been completed, it is a good idea to have the appraiser issue a certificate stating the results so that the seller can supply it to the buyer if so requested.

Second Step: Determine How You Want to Sell the Item

The next step is to determine how you wish to sell the item. There are many different avenues one can pursue with regard to selling their diamond ring. Some prefer to sell it through ads in the paper whereas others may find that online sales provide wonderful convenience and a great way to find a buyer for the ring. In addition, some jewelry stores may purchase used diamond rings and pay the seller up front for the ring. Any of these sales options provide a good way to sell an old diamond ring and provide the seller with money for their used diamond jewelry.

Final Step: Part with the Item

The final step, which is sometimes most difficult for individuals, is where one parts with their diamond jewelry. Although the gemstone is considered to be old, it may still hold some sort of sentimental value even though the current owner wishes to part with it. Arrangements need to be made with regard to passing the diamond jewelry over to its new owner. The diamond ring will be given to the buyer in exchange for the agreed upon sum of money.

Summary of Important Points

In summation, some of the steps one should take when selling their diamond ring to either individuals or jewelers include determining the worth of the item, deciding how you want to sell the piece of diamond jewelry and then taking that final step with regard to exchanging the gemstone for money. Selling an old diamond ring is often a big step in the lives of individuals who do so yet it is well worth it if they wish to get rid of the ring and receive some money in return for doing so.

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Monday, December 12, 2011

How to Sell Stuff On eBay

Do you have too much stuff? Are your closets so full that you are afraid to open them? Do you have a hard time getting rid of some of that stuff? I know, I know, that stuff still has value, so you can't throw it away. How about selling that stuff on eBay? Of the 60 or so items that I listed on eBay, I sold about 40 of them. And, I put about 00 in my pocket, within two weeks. Along the way I picked up a few tips:

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1. Get to know the eBay site. If you have never visited the site, start as a visitor, get familiar with the buttons and how it all works.

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In the search bar type in the name of an item, for example: "blue dishes". Notice there are about 1700 items listed for "blue dishes". Add the word "glass" to blue dishes. Now there are about 400 items. Add the word "cobalt" to blue glass dishes and now there are about 100 items. It is much easier to search 100 items, then 1700 items. Click on one of the pictures, a new screen will come up for that item. Check all the information there: Current or Starting Bid, Your maximum bid, End time, Shipping Costs, Ships to, Bid History, and High Bidder. Scroll down and read the item description and check out the pictures.

2. Set up two email addresses, one to handle eBay transactions, and one to handle PayPal transactions.

3. Register at eBay. At the top of the page, next to the eBay logo are the words: Sign In or Register. Click Register, a new screen comes up and asks you for some basic information; name, address, phone number, email address, user name and pass word. Finally, agree to the User Agreement and Privacy Policy, then click Register.

4. Register at PayPal. PayPal is one of the safest ways to handle cash on-line, you can always opt to accept money orders and/or personal checks, but you need a way to pay your eBay fees, PayPal makes that easy. Order a PayPal debit card, it will come in handy.

5. Confirm your account settings. At the eBay site, log in, then scroll down to ACCOUNT and click on the links underneath it. Make sure all of the your personal information, addresses and preferences are current, edit where necessary. If you move, change bank accounts, or stop using a particular credit card, it is important to keep both eBay and PayPal informed.

6. Pick an item to sell. You can sell just about anything, but the easiest items to sell are relatively small, and light weight and not easily damaged. Once I sold a door knocker, I had purchased it for personal use, then didn't use it. It was new, in the original package, small enough for ease in shipping and solid brass, so it wasn't likely to get damaged. How about an old music record?...an LP or 45? Again, a music record is not bulky, doesn't weigh much, and it's fairly easy to protect against damage during the shipping process. How about a gently used pair of name brand shoes? Shoes aren't too big, they don't usually weigh very much and they are easy to ship.

7. Do the research. Log into your eBay account, click one the Sell button in the upper right hand corner. Now, Click on the Research eBay's Marketplace button. Go through the tutorials and pay close attention to the Search Completed Listings. Check out the items that sold. Analyze why some items sell and others don't. There are a lot of factors that determine whether or not a product will sell, some obvious, some not.

8. Take digital pictures of your item and prepare the item description.

9. List your item. Log into eBay and click on sell in the upper right hand corner. From here, if you have done your research, the process is fairly simple.

Create a title for the item you are selling. Use descriptive words and phrases that apply to the item you are selling. The better your title, the more traffic to your item posting. Select a category that best describes your item. Add pictures. Its good to have more than one picture. I recommend the Gallery Plus, the large picture option. Describe your item. Here is where research helps, use key phrases and descriptive ideas from other successful on-line auctions and incorporate them into your description. Research shipping costs for your item. Click on the "learn about shipping" link... then click on the "Shipping Calculator" and follow directions. If you intend to charge a flat rate, calculate enough shipping to send your item anywhere in the country. Set your starting bid. A good rule of thumb is to start with a combined cost (price & shipping) that is about 10% lower than what the buyer would pay for the item in a retail store or price the item slightly lower than other 'sold' items listed in the Completed Listings search. Decide how you would like to be paid. I highly recommend PayPal, when your income lands in PayPal, you can pay for and print your shipping label directly from PayPal. You can also pay your eBay fees there, then, all of your costs related to the sale of your item are listed in your PayPal site. Easy to see, easy to track, and easy to use. Finally, click - Save and Preview. In the next screen, scroll down and preview what your listing looks like. Edit, if necessary, then click "List Your Item".

10. Monitor your "My eBay" page. Check your emails daily, there may be questions from potential buyers. Track the progress of your item; how many people are watching your item, how many bids, etc. When the auction is over, "My eBay" tells you when your item is paid for and when it's time to ship.

Mission accomplished! In about seven days you will have earned On-line Income Fast! Happy Selling!

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Sunday, December 11, 2011

How to Sell on Etsy

Are you a crafter who has wondered how to sell on Etsy? Most people in the crafting world have heard of Etsy, but not everyone knows how to sell on an online marketplace like Etsy. Selling successfully on Etsy takes a little practice and know-how. A common mistake that almost every "newbie" makes is to think that just because you set up a shop on Etsy, the customers are going to come flocking! That is far from the case. Learning how to sell on Etsy takes some trial and error and a good understanding of how internet marketplaces for crafts and arts work.

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It is very common for a newbie seller to set up their brand new shop, full of hope and enthusiasm, only to discover that weeks and months pass by without a single sale. The seller becomes discouraged, and lets the shop languish, and eventually quits. But this does not have to happen! It is possible to succeed on Etsy. But like all things it takes hard work and a willingness to learn.

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There are five secrets to selling on Etsy that every new seller who wants to be successful must master: photographs, tagging, pricing, descriptions, and promotion. Learn these five secrets and put them into practice, and you will see a significant increase in traffic to your Etsy shop, and in time, more sales as well.

First and foremost, are your photographs good enough? In most cases, the answer is no. Even when you have worked hard on your photographs, chances are they're not good enough. Look at the front page of Etsy. Look at the crisp, clear, vibrant eye-catching, professional looking photos in those front page featured shots. Those photos were taken by average sellers with little digital point and shoot cameras. The difference is, successful sellers know how to use the Macro setting (the little flower button) on their digital cameras to take ultra close up shots of their wares. They know how to stage their pieces in clean, uncluttered, sophisticated settings such as against rocks, or on a piece of wood, or most commonly, in a simple light box. (you can purchase a simple light box set that includes the box, colored backgrounds, two photography lights, and a small tripod, for not much money on Ebay, and it will be the best investment you ever make in your business.)

Successful sellers also know how to tinker with their photographs to make them effective marketing tools. Every seller, to be successful has to learn to use some kind of photo editing software. Photoshop is the most common but Picasa is free and simple to learn. Cropping is the most important step. Pull your product right up to fill the entire screen. Get rid of blank space around it. Then sharpen the image and play with the fill light and highlights and saturation and contrast until your photo pops. Export it in the correct file size for Etsy (up to 2 mb) and you are ready. Photos should be cropped square since that's what appears on the Etsy listings. Good photos get you into treasuries, which are collections of 12 items chosen by other sellers. Treasuries get seen by lots of sellers and buyers, so taking Treasury-worthy photos is key to your Etsy success.

Second comes tagging. Tagging means choosing keywords that are the terms that customers will type in for their searches in Etsy, and in Google. You get 14 tags in Etsy, and successful sellers use them all. Tagging is a bit of an art form and takes practice. Be sure to refer to the "From the Merch Desk" monthly blog post on Etsy, which informs sellers of the coming seasons color and style trends and suggests tagging terms.

Third, pricing. Pricing is tricky. Price too high and customers will flee. Price too low and customers won't take you seriously. Look at your competitors---the sellers selling items very similar to yours. Aim for the general average of those prices....and then go higher. Here is the secret of pricing on Etsy: if you want more sales raise your prices. It's the psychology of the handmade marketplace. If you price your items a bit higher, they have an impression of value. Also, have a couple items with very high prices. Those make everything else look "reasonable," and buyer-friendly.

Fourth, descriptions have to be complete. Remember that customers can't pick up and handle your item. They can't ask you questions directly. So you description has to answer all of their questions. What is the size? The color? The shape? The feel? What are the exact dimensions, and can they be varied? What are its uses? If it's jewelry, is it good for daytime or evening, or both? What are the materials? Where did they come from? How were they handled? Is it a durable or delicate item?

Beyond all of these factual elements, though, it is good to tell a story. What inspired you to create the item? What feelings does it evoke? Where did it come from? How do you imagine it being used? People love a good story, so tell one here.

Last of all, promote. Even if you do the four things listed above to perfection, it is unlikely that your shop will grow without promotion. You have to get your shop name out to a wide audience. You need to create your "brand." There are paid and free ways to do this. The free ways include creating a Facebook Fan Page and actively seeking fans, and creating a Twitter account and regularly tweeting about your work and business. Starting a blog is an important way to build your brand and get exposure. Listing your business on free craft business directories like Unanimous Craft is helpful. Also, participating enthusiastically on Etsy's own forums and teams brings you into contact with a wide range of other sellers, who are also buyers (and friends and families of potential buyers). If you sell jewelry, wear your jewelry everywhere you go and always carry your business cards. Put your business in the local yellow pages and Google business directory.

One of the best ways to promote your business is to participate in large online forums and blogs related to your craft. By posting comments and contributions often, you build hundreds of links back to your business site, and make your shop visible to all the readers of those forums and blogs. Remember, those readers are already interested in your item, because they made the effort to come to that specialized site in the first place.

Paid promotions include buying advertising on blogs, or buying ads on Facebook or Google AdWords. It can also be effective to pay for promotional spots (usually called "booths") at online craft marketplaces such as HandmadeCraftshow.com. In exchange for the money, you get the added Facebook, Twitter and blog postings that the site does on a daily basis, as well as a smaller venue with less competition for the customer's attention.

Work on these five aspects of building your Etsy business, and in time you will see your traffic and your sales grow. Remember that it takes time to build an Etsy business. There is usually no such thing as overnight Etsy success! But with effort and determination, and a healthy dose of patience, you too can learn how to sell on Etsy.

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Saturday, December 10, 2011

Where To Find Items To Sell On eBay

One question that always seems to pop up is, "Where do I find products to sell on eBay?" Here are some ideas to get you started.

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Start at Home

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When you first get started, it can be a little unnerving. The best option is to start by looking around your own home. Think of items that you would sell in a garage sale. However, instead of pricing each item and lugging it outside hoping for a nice sunny day, you can advertise them on the Internet.

Collectibles

Hot sellers on eBay are collectibles such as coins, stamps, or dolls. You can check out the collectibles category to get a better idea of what people love to buy. Anything that will move up in value would fall in this category.

Consumables

This popular category would include anything that people use and then would need to buy again such as lotions, perfumes, camera film, candles, etc.

Information Products

In this category, you would sell anything that can be sent on a CD or floppy disc or downloaded from the Internet. This is another popular category.

Hobby into Profit

If you have a favorite hobby, such as creating custom wreaths or swags, making homemade soaps or lotions, sewing stuffed animals, whatever it might be, put it to work for you. Turn your hobby into a business using eBay. People do it all the time and make good money.

Small but Expensive

One of the best ways to make good money on eBay is to sell small but expensive items. This allows you to move more items without the bulk of heavy shipping and to move fewer items while making more money. This type of selling provides you with a much higher profit margin.

Specialize

While many sellers on eBay sell anything you can imagine, many of the power sellers specialize. Rather than offer 100 different items with no real connection, focus in on something that you can offer several varieties and then change those varieties out from time to time. Two great examples are purses and shoes, and paintings. You are staying in the same category but providing a multitude of options. Gotham Online is a perfect example. They have their website, shopgco.com, listed with eBay and offer a tremendous value on high quality men and women's shoes. Once the buyer finds the value of this site, the next time they need shoes, they will go back to this site, either through eBay or directly to the URL. However, the buyer will not become bored since the styles and brands of shoes rotate on a consistent basis.

Wholesale Products

Some eBay sellers create a business relationship with suppliers. As you find reliable suppliers, you can be assured of the quality and bargain of the merchandise. If you are not sure where to find suppliers, you can visit stockmystore.com where there are thousands of wholesale products, with the majority coming from reliable suppliers.

Drop Ship

Another option many power eBay sellers use is to Drop Ship. This is where the seller acts as the agent between the buyer and the merchandiser. In fact, the merchandise sold does not belong to the seller and the seller does not even have to make the shipments. This is actually a strategy used by many small businesses. The Drop Ship option allows the manufacturer to sell more merchandise while the eBay seller makes money. On eBay, check out the Drop Ship Source Directory if you are serious about selling.

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Friday, December 9, 2011

How To Sell Creative Memories Products On eBay

For people who love scrapbooking, turning their passion into a profitable business could be a dream come true. It is possible to do this by selling scrapbooking related products online. A great place to find these types of products to resell is Creative Memories. A great place to sell them is on the world's largest online auction site - eBay. Read on to discover how to sell Creative Memories products on eBay.

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Step #1: Do Your Market Research First

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Keep in mind, you won't be the only one selling scrapbooking supplies on eBay. In order to set yourself apart from your competition, do your research first. Find out who else is selling Creative Memories products, how they design their listings, what prices they sell for and how they follow up with their customers.

A good way to do this is to use the advanced search function on eBay to uncover your competition, and then make some purchases from them. Learn what they do right, and build upon it. Learn what they do wrong and make sure your business model doesn't make the same mistakes. This will put you ahead of your competition fast.

Tip #2: Build Prospective Consumer Confidence

By purchasing scrapbooking products on eBay for a while first, not only will you get a feel for the market, but you'll also build up positive feedback from other scrapbookers. This works to your advantage when you decide to start selling, as potential customers will be able to read the feedback and see that you are an honest person to purchase supplies from.

Tip #3: Provide Superior Customer Service

You'll want to do all you can to make sure people choose your listings over other scrapbook supply dealers on eBay. You can do this by providing outstanding customer service. Don't be afraid to add a little note or an extra gift for your customers when you mail them their Creative Memories supplies.

Scrapbookers love to share tips and ideas too - why not include a newsletter when you fulfill your orders - and be sure to remind them to check out your auctions for future purchases too.

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Thursday, December 8, 2011

How to Choose the Realtor Who Will Really SELL Your House

With over one MILLION Realtors working in the U.S., you probably have at least a couple dozen in your own community to choose from. Which of them will serve you best?

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Consider these three major areas:

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o Enthusiasm

o Marketing

o Communication

I know, other people will tell you to look at experience and number of transactions closed. Yes, maybe. But a new agent can often do a stellar job when he or she is not only excited about your home, but focused on selling it above all else - rather than being scattered and pulled in 17 directions by other listings.

If you do decide to go for experience, be sure to learn how much of that experience has been in homes in your price range. Some agents will take every possible listing, but only work at selling the high ticket homes. Shy away from them! They are just hoping that some other agent will sell the lower priced listings and they'll get half the commission.

Some people recommend working with a real estate team. I don't. But that is my personal bias. To me, working with a team to sell a house is the same as trying to work with large corporations where no one ever knows what anyone else is doing. For me, working with one agent who knows every detail of the activity on my listing (and sale) is worth far more than the presumed efficiency of a team.

You may feel differently.

Meanwhile, here's why I believe enthusiasm, marketing, and communication are the keys to success.

Enthusiasm: When an agent is truly enthused and excited about your home, it will shine through in all the marketing materials and in every conversation he or she has with customers and other agents. People listening will know they MUST see this house!

If, on the other hand, an agent comes through your house and begins pointing out its many faults, just say "next." This can be a tactic to push you into a lower price so the house will sell faster. It can also mean the agent just doesn't like your house. Either way, you don't need that agent.

*Note: Being enthused doesn't mean being blind. Your agent may love the layout, the view, the location, and many other things, but still give you recommendations for repairs before the house goes on the market. These are recommendations designed to show the house in its best light, so listen!

Marketing: A strong web presence is a must, and there is no excuse for being weak in this area. A good job means taking plenty of photos and writing descriptions that go far beyond the old basic "Three bedroom, two bath, deck" variety.

Your presence on the web should be in the form of a home tour that offers enticing details. Details that make prospective buyers drool at the thought of living in your home.

The MLS listing should include as much of that as allowed, and the flyers your agent hands out should radiate enthusiasm for the many special benefits your home offers. The flyer in the box out front should offer a glimpse of what buyers will find when they get inside... NOT merely show them a picture of the house they see in front of them and tell them something they can see from where they're standing.

When you're considering agents, ask to see their marketing materials for other homes. Then you will know if the materials they produce offer excitement and enticement - or are bland and boring fact sheets.

Ask where the agent advertises, and then ask why.

In some communities, newspaper ads work. In others they don't. Your agent knows which advertising mediums actually bring in customers, so don't be upset if he or she doesn't use a newspaper you read or a magazine you recommend. Agents have learned through trial and error - and countless wasted dollars.

In some communities open houses are a good tool. In others they are a total waste of time. Your agent knows, so don't insist on an open house just because your brother-in-law in some other town thinks you should have one.

Communication:You should be able to count on your agent to let you know all the news, both good and bad. A phone call after each showing is not too much to expect, nor is a monthly report outlining showings, ads placed, feedback, etc.

When you call, you should be able to count on a return call within a few hours. Remember that you are not the only client, and if your agent is out showing or attending a closing, he can't return your call until he's finished.

You shouldn't expect to be able to contact your agent 24 hours a day, but you should be able to count on a call back during the evening or on week-ends. Just don't demand immediate attention. Sometimes your agent will be out on a showing or a listing, and sometimes he or she will be spending time with friends and family. Even real estate agents have lives outside of work. If you leave a message in the evening, tell your agent how late they can return the call.

Possibly the most important deciding factor of all is one I didn't mention above. That is your feelings. Trust your gut to tell you if the agent you just met is "for real" and is a person whose company you can enjoy and whose advice you can trust. If you feel uneasy going in, it will only get worse.

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Tuesday, December 6, 2011

Copy and Sell Vintage Craftwork Patterns From the Public Domain

History repeats itself, especially in the fashion world, and many early 20th-century designs are popular today. This means you can copy early knitting, sewing and other craftwork patterns and sell them any way you like.

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Alternatively, you could use public domain patterns as the basis for a new design, perhaps incorporating several earlier patterns and including new features of your own.

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These ideas will help you get started:

# For sewing and craftwork projects based on templates and picture patterns, you can simply copy the original item, reword the instructions and sell the resulting pattern as your own.

# Compile a book of fancy dress outfits with patterns and instructions for mothers to make the clothing themselves. As a book it could be marketed by direct mail or sold off-the-page in craftwork and parent magazines. It could also be marketed to schools or sold through craftshops and novelty suppliers. Online it should sell like hot cakes.

# Compile knitting patterns for baby garments and sell to parents and craftworkers looking for unusual creations. Early Victorian styles and Royal baby specials could be very popular today.

# Compile a pattern book of early 1920s fashions: knitting, sewing, embroidery, etc. (Other decades can be used as desired as long as the designs are in the public domain).

# Plans for creating children's toys like dolls' houses and sledges are immensely good sellers on eBay, especially if you have an illustration of the completed item to go with your reproduction plan. Again, if the picture isn't there with the original out-of-copyright instructions, have a local craftworker make one up for you.

# The last idea also works well for plans to create large and small items for grown-ups too, such as windmills (for gardens and actually to live in), boats (to play with or travel in), and so on.

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Monday, December 5, 2011

How to Sell ClickBank Products on eBay!

People who are struggling with affiliate marketing need to pay attention to this article. I am going to show you step by step how to make thousands each month by selling affiliate products on eBay. Nothing will be held back, and you will be able to sell ClickBank products on eBay in 20 minutes if you read this article from start to finish.

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Here it is in a few short steps:

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1. Go to ClickBank and find a product that you want to promote. It can be almost anything, because people are looking for almost anything on eBay. The key is to find a product that has a gravity between 30-80. This means the product is selling well, but does not have too much competition.

2. You are going to create a classified ad on eBay. These ads cost .95 each for a 30 day listing. I suggest you start with 3-5 ads, if you can afford 10 then go for it. You will list an ad for each product that you want to sell. Make sure the ad has a compelling headline, and outlines the benefits the product has.

3. Make sure that you list your classified in the proper category. Most ClickBank products will fall in the everything else category under information products. By listing your product in the proper category, it ensures that your ad will not be pulled. Also an important note is that you must use the classified ad format to sell affiliate products on eBay, because eBay does not allow digital products to be sold under regular auction format.

4. Each classified ad will get around 150 view per month, and should have a conversion rate around 4%. This means that each ad will make you around 6 sales, for a product that is around . You do not have to pick a product, that is just the product I have seen the high 4% conversion rates with. If you do the math, you can easily make 0 per ad more much more.

So the key to sell ClickBank products on eBay is to set up 3-5 classified ads, make some money, and reinvest in more classified ads. In just a few months, you could have 100 classified ads on eBay each making you -0 each!

You are not far from a five figure monthly income with eBay classified ads, so go ahead and get started today!

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Sunday, December 4, 2011

How to Find Your Own Unique Products to Sell Online

Making a product first and then trying to sell it online carries a very high risk; what if after spending countless hours, time and money in developing the product you discover that there is no market for it? But here we talk about how to avoid this risk and all the hassle plus all the time consuming activities of product development. Affiliate marketing is a great way to save yourself from the headache of making products. There are numerous companies in the market that allow their products to be sold through you. The profits are split on the basis of total amount of products sold. There are numerous front line brands that follow this type of a marketing strategy and they offer very high commissions on the sales you make.

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So how does an affiliate marketing strategy work and how can you be part of it?

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Pretty simple, the online surfers who land up on your website and click on the products are redirected to the company's website and people can order the products directly. The revenue sharing is mainly on a monthly payout scheme.

If you are interested in this type of product selling program, then you can opt for the companies or affiliate programs that provide you the liberty to run your own ad campaigns. So, when people click on your advertisements, they are first redirected to your website or e-bay store and then they can be again directed to the company's website for completing the sales.

How can you find these Affiliate Programs?

There are numerous online directories that have the names of various types of affiliate programs.

Alternatively, details of an affiliate program are very easily available from the websites of the companies that manufacture the products. You also need to register with the website and provide them with all personal details including the details of your bank account where your earnings will be debited on a monthly basis.

The online directories are also a good source to find the affiliate programs and it will be very easy to find out the affiliate program of your choice.

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Saturday, December 3, 2011

How To Sell Insurance Using The Internet

Insurance agents need help to re-learn how to sell insurance. Knowing how to sell insurance is all about knowing where the customers are and letting them see your agency wherever they go.

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Today it's more about marketing your agency, rather than selling. So many agents are focused on sending out 100's of mailings or making hundreds of calls a week, just to get a handful of leads. If you are like them, you are focused on the numbers game, and not on a targeted niche customer. Now, there is a niche for mailings and phone calls, because people don't have computers or email, but this is very small niche. I like leads and customers that actually find me and want to buy my products.

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So what is out there and what can you do?

To be successful, you need to rethink your sales strategies. Remember you need to work smarter and not harder. So many agents, in fact most all the insurance, still use the phone books, radio, telemarketing and paid internet leads for their marketing campaigns. All of these campaigns are dwindling as far as results, except for paid internet leads. I have found that only a very few agents actually succeed with paid internet leads. The one way they succeed is by being completely persistent for days and weeks. For me, I hated calling the irritated lead day after day for 3-4 weeks. I found a great Autoresponder system that does this for me, but does not irritate the customer. In addition it actually works better than the phone calls.

The other top internet insurance marketing strategies include:

* A small website with SEO, so people will see your agency all over the internet. This needs to be your agency website, with opt-ins and quote forms. the site needs to be optimized and linked with the goal to be number one on the search engines like Google.

* Social Media Marketing: Use the tools like LinkedIn, Facebook, twitter, and local networking sites.

* Video & Article Marketing: This type of marketing gets your messages out and go viral. It's a way to get visibility of your agency to a lot of people online.

* Direct Mail - OptIn Marketing: Discover a system to where you only mail ten niche letter a week and have a close ratio of 10-20%

* Facebook Marketing: Don't think of Facebook as a teenager or spare time hobby to see what other people are doing. Businesses use Facebook to promote their agency, build lists and produce ads.

All these items are part of the Internet Insurance Marketing Strategies that will teach you the new way on How To Sell Insurance.

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